Pick a Fight With Boring
Generic positioning gets you price-shopped. A sharp angle pre-qualifies buyers before they message you. This is how you find yours.
Your angle lives where your expertise meets your ideal client's biggest frustration – delivered with a point of view that 30% of people disagree with.
Key Takeaways
- • Map your knowledge to content pillars that sell
- • Takes only you can make – specificity is authority
- • The generic thought-leader trap and how to dodge it
New modules drop soon.
Advanced courses and behind-the-scenes breakdowns of what's working for our managed clients right now. Drop your email. We'll tell you first.
About Clash Creation
Clash Creation is a media management company and talent representation group based in Bermondsey, London – founded by Joden Newman, who built 1.9M followers and 160M+ views from 60 short-form videos. We represent founders and executives commercially – managing their media presence, speaking careers, and brand partnerships.
These free courses are the playbook behind 1.5B+ organic views managed for clients. Our management programmes – The Green Room, The Stage, and The Red Carpet – are 9-month authority building engagements where we build and run the full engine: strategy, production, distribution, and commercial representation.
