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© 2026 CLASH CREATION LTD.

167-169 Great Portland Street, London, W1W 5PF

Services

The Green Room
The Stage
The Red Carpet
Book a keynote speaker
All services

Popular insights

What a keynote speaker costs (UK)
Personal branding cost (US)
Best UK personal branding agencies
What is a media management company?
All insights

Company

About
Work
Courses
Contact

167-169 Great Portland Street, London,
W1W 5PF

© 2026 CLASH CREATION LTD.

Contact • Terms • Privacy

INSIGHTS

Expert perspectives on founder visibility, media management, and what happens when organic content, digital credibility, and real-world authority compound.

1.5B+Organic views generated
$75M+Estimated earned media value

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CLASH PICKS · AUTHORITY FRAMEWORK

What Is the Credibility Stack? Personal Brand vs Thought Leadership vs Authority

The Credibility Stack is the three-layer model for founder authority: organic content for visibility, digital...

Joden Newman · 3 May 2026

Clash Creation definition art plate showing stack of three plinths supporting a small megaphone and a stage light

Editor picks

AUTHORITY BY THE NUMBERS

1.5B+: Organic views generated
3,200+: Content pieces published
125+: Authority platforms built
350+: Events supported
98%: Client satisfaction

Clay studio microphone

Clash Creation Editorial

Clash Creation Editorial

Clash Creation definition art plate showing a phone reel feed, press badge tray, microphone, and deal envelope welded into one overworked and sweaty founder media machine

MEDIA MANAGEMENT

Media Management for Founders: The Complete Guide

Media management for founders is the integrated discipline of growing organic content, digital...

Joden Newman

Clash Creation framework art plate showing a audit clipboard exposing one missing credibility block while a magnifying glass hovers like it found the problem. The audit clipboard must contain visual representations of the 5 credibility audit questions - those being: Question 1: When someone Googles your name, what do they see? Question 2: What's the most recent thing you published with your name on it? Question 3: Who paid you to speak in the last 12 months? Question 4: How many inbound enquiries did your name generate this month? Question 5: What does AI search say when asked about your domain expertise?

CREDIBILITY AUDIT

The 5-Question Credibility Stack Audit: Find Which Layer You're Missing

Most founders are weak in exactly one layer of the credibility stack – organic content, digital...

Tia Warner

Clash Creation guide art plate showing a calculator wedged between three lihtbulbs, subsurface scattering effect, while coins fall out of the paperwork

PROGRAMME PRICING

How Much Does a Thought Leadership Programme Cost?

Thought leadership programmes range from £2,000 – £5,000/month for entry-level ghostwriter-led...

Clash Creation Editorial

Clash Creation Editorial

Clash Creation definition art plate showing a founder talent pass acting far too important, dragging a microphone, press envelope, and advisory token behind it

NEW CATEGORY

Founder Talent Representation: A New Category

Founder talent representation is the model where one team commercially represents a founder...

Clash Creation Editorial

Clash Creation Editorial

Clash Creation framework art plate showing a , isometric scientific biology image of a purple business baby / global sugergenius baby in a womb.

AUTHORITY TIMELINE

Why 9 Months? The Science Behind Authority Building

Building a personal brand that drives commercial outcomes takes about nine months because...

Tia Warner

Clash Creation framework art plate showing a lightbulb, subsurface scattering glow, confused looking betwen a strategy compass yanked between items on a corkboard connected by yarn - which also includes a content posting calendar, scribbled confusions

TL STRATEGY

Thought Leadership Strategy for Executives

A thought leadership strategy for executives answers four questions: what specific position the...

Start here

Foundational playbooks for founders and leaders building a public platform.

Joden Newman
28 May
PERSONAL BRAND OUTCOMES
Speaking, Books & Brand Deals: The Outcomes of Personal Branding
A strong personal brand pays in six commercial outcomes: paid speaking (£5K – £100K+ per...
Clash Creation Editorial
25 May
PERSONAL BRANDING
What is Personal Branding? The Founder's Definition
Personal branding for founders is the deliberate construction of a public identity that...
Clash Creation Editorial
22 May
HOW BUYERS RESEARCH
How B2B Buyers Actually Research Founders in 2026 (Edelman + LinkedIn Data)
73% of B2B decision-makers trust founder thought leadership over marketing materials, per the...
Clash Creation Editorial
21 May
FOUNDER BRANDING
What is Founder Branding? Why the CEO IS the Marketing
Founder branding is the deliberate positioning of a founder or CEO as the most-cited human in...

CEO playbooks

Frameworks and strategy pieces used inside our management engagements.

Joden Newman
3 Jun
AUTHORITY FRAMEWORK
The 9-Month Framework: How Long Personal Branding Really Takes
Personal branding takes about 9 months when founders need commercial authority, not just...
Joden Newman
31 May
FOUNDER AUTHORITY
From Invisible to Booked-Out: A 9-Month Founder Authority Timeline
A founder can look more credible in 30 days and more visible in 90 days, but a booked-out...

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TOP AUTHORS

Clash Creation EditorialEditorial Team
Joden NewmanFounder & CEO, Clash Creation
Tia WarnerCo-Founder & CMO, Clash Creation

TOP TOPICS

thought-leadership21
media-management14
founder-authority12
founder-personal-branding11
ceo-visibility8
personal-branding7

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Founder Personal Branding

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authority-building6

founder-led-marketing5

Authority Building4