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© 2026 CLASH CREATION LTD.

167-169 Great Portland Street, London, W1W 5PF

Services

The Green Room
The Stage
The Red Carpet
Book a keynote speaker
All services

Popular insights

What a keynote speaker costs (UK)
Personal branding cost (US)
Best UK personal branding agencies
What is a media management company?
All insights

Company

About
Work
Courses
Contact

167-169 Great Portland Street, London,
W1W 5PF

© 2026 CLASH CREATION LTD.

Contact • Terms • Privacy

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ALL INSIGHTS · 4

Clash Creation Editorial
22 May
HOW BUYERS RESEARCH
How B2B Buyers Actually Research Founders in 2026 (Edelman + LinkedIn Data)
73% of B2B decision-makers trust founder thought leadership over marketing materials, per the...

Clash Creation Editorial

Clash Creation Editorial

21 May

Clash Creation definition art plate showing a tall founder in a suit with a floating megaphone and angry eyes for a head swallowing a faceless company blob while buyer tiles and search cards point at the human instead

FOUNDER BRANDING

What is Founder Branding? Why the CEO IS the Marketing

Founder branding is the deliberate positioning of a founder or CEO as the most-cited human in...

Joden Newman

Clash Creation guide art plate showing ai robot searching for a person in a crowd of urls and website UI fragments

ANSWER ENGINE OPTIMISATION

How to Rank in AI Overviews: AEO for Founders & B2B Brands (2026)

Ranking in AI Overviews, ChatGPT, and Perplexity means being cited as a source – not just being...

Joden Newman

Why Isn't My Content Working? 5 Signals Your Strategy Needs a Reset

CONTENT DIAGNOSTICS

Why Isn't My Content Working? 5 Signals Your Strategy Needs a Reset

Views without leads means you are reaching the wrong audience, not creating bad content. Track...

TOP AUTHORS

Clash Creation EditorialEditorial Team
Joden NewmanFounder & CEO, Clash Creation

TOP TOPICS

thought-leadership2
aeo2
Founder Personal Branding2
AEO2
b2b-buyer-research1
founder-personal-branding1
ceo-visibility1
founder-authority1
linkedin-strategy1
edelman-linkedin-report1
buyer-journey1
ceo-reputation1
founder-branding1
ceo-personal-branding1

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