Audience Map
Clash identifies the buyers, operators, investors, and followers the founder actually needs to reach.
Component of Organic Content
Content strategy for founders who need a platform, not another ideas doc
Clash maps what a founder should say, who needs to hear it, and how the team turns it into weekly output. The strategy sets the filming brief, topic bank, formats, and platform priorities before anyone touches a camera.
The thinking before the studio day.
A founder should not arrive on set with a blank page and a list of generic prompts.
Positioning Thesis
We define the point of view the founder can credibly own, repeat, and defend.
Topic Bank
We build the subjects, stories, examples, and arguments the founder can keep returning to.
Format Mix
We choose the repeatable formats that fit the founder’s voice and the platforms that matter.
Studio Brief
We turn the strategy into a monthly filming plan, so the shoot has direction before the cameras turn on.
Review Loop
We read the data, keep what earns attention, and cut the material that does nothing useful.
From founder brain to filming brief.
The team gets the sharpest thinking out before the production team starts cutting clips.
- 1
Interview
Clash interviews the founder and reviews their talks, decks, posts, sales calls, and strongest opinions.
- 2
Map
We define the audience, commercial goal, and subjects the founder can credibly lead on.
- 3
Build
We write the topic bank, recurring formats, platform priorities, and first studio brief.
- 4
Ship
The production team films, edits, publishes, and manages the platform rhythm.
- 5
Correct
We review performance each month and sharpen the next brief.
The plan has to show up in the output.
Clash has generated 1.5B+ organic views and $75M+ EMV by turning founder expertise into repeatable formats, not one-off bursts.
1.5B+
From briefs built around founder expertise and buyer relevance.
$75M+
Created when the topic bank gave the team repeatable material.
Clash starts with the founder's actual point of view, not a content calendar.
The Green Room starts with the brief.
The Green Room gives founders the strategy, filming, editing, publishing, and reporting needed to show up every week.
The Green Room
6 Months
- 252 premium short-form videos (7/week)
- 36 hours of studio filming
- Content strategy & positioningA tailored roadmap for what to say, where to say it, and how to position you as the go-to voice in your space
- Personal brand design & visual identity
- Multi-platform distribution
- Monthly performance analytics
- Media kit creation
- Outbound management
Organic ContentDigital CredibilityReal-World Authority
6 Months commitment
Limited to 4 new clients per quarter
The Stage
9 MonthsMost Popular
Everything in The Green Room, plus:
- Media positioning & PR strategyStrategic placement in press, podcasts, and industry media to build credibility and reach decision-makers
- Press & podcast placement outreach
- From-scratch speaker showreel creation
- Speaking & keynote development
- Event outreach & speaker bureau submissions
- Entity architecture for Google and AI searchStructuring your digital presence so Google and AI tools recognise you as a verified authority in your field
- Optional long-form content/podcast production add-on
Organic ContentDigital CredibilityReal-World Authority
9 Months commitment
Limited to 4 new clients per quarter
The Red Carpet
12 Months
Everything in The Stage, plus:
- Pre-warmed social media accounts (UK/US/Canada/Australia 25–35, entrepreneurship)
- Speaking engagement brokerage
- Book deal & publishing support
- Board position & advisory introductions
- Dedicated account director
- Complete content saturation strategyFlooding every relevant channel with your message so your audience cannot miss you – owned, earned, and paid
- Videographer call-out, anywhere, 48-hour notice
Organic ContentDigital CredibilityReal-World Authority
Dedicated account director
By application only
Apply → 30-minute discovery call → personalised proposal within 48 hours
Bring the thinking. We'll build the brief.
Thirty minutes is enough to see whether your expertise has a repeatable platform in it.
Next step
Start with a focused strategy call and we'll map the most sensible next move.
Book a Call
30 minutes. Clear recommendation. No long pitch deck.
